101 Hotel, a Member of Design Hotels

Name: 101 Hotel, a Member of Design Hotels
Address: Hverfisgata 10, Reykjavík, IS
Rating: 8.5

★★★★ Hverfisgata 10, Reykjavík, IS

8.5 guest rating· 273 reviews

About this hotel

Central Location and Modern Amenities

This boutique hotel in central Reykjavik, near the Icelandic Opera House, offers free Wi-Fi, a fitness centre, and spa facilities. Guests can enjoy a stylish restaurant and bar on-site.

Stylish Guest Rooms with High-Tech Features

The hotel boasts contemporary design with black and white interiors in each guest room. Enjoy amenities like a minibar, satellite TV, CD/DVD player, and Bang & Olufsen Beoplay speaker. Some rooms even offer stunning harbour views.

Dining and Entertainment Options

Indulge in traditional Icelandic and international cuisine at the in-house restaurant, which also offers special menus for happy hour and brunch. Afterward, unwind with a drink at the trendy bar.

Book now to experience the perfect blend of luxury and convenience at 101 Hotel!

Rooms & rates

Pick your dates. Prices are live, not cached.

Suite, 1 King Bed

Sleeps 3 · 26 m² · King bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 King Bed280-sq-foot soundproofed room with sea and city views Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, slippers, and designer toiletriesPractical - Safe, free newspaper, and laptop workspace; rollaway beds (surcharge) and cribs (free) available on requestComfort - Daily housekeeping and heatingNon-Smoking

Suite, 1 Queen Bed, Balcony, City View

Sleeps 2 · 26 m² · Queen Bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 Queen Bed280-sq-foot soundproofed room, located on the top floor, balcony with city views Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; cribs (free) available on requestComfort - Daily housekeeping and heatingNeed to Know - No rollaway/extra beds availableNon-Smoking

Junior Suite, 1 King Bed, City View

Sleeps 2 · 45 m² · King bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 King Bed484-sq-foot soundproofed room with sea and city views Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a separate bathtub and shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; cribs (free) available on requestComfort - Daily housekeeping and heatingNeed to Know - No rollaway/extra beds availableNon-Smoking

Suite, 1 King Bed, Balcony, City View (Corner)

Sleeps 2 · 35 m² · King bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 King Bed377-sq-foot soundproofed room, located on the top floor, balcony with sea and mountain views Layout - Bedroom Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a separate bathtub and shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; cribs (free) available on requestComfort - Daily housekeeping and heatingNeed to Know - No rollaway/extra beds availableNon-Smoking

Suite, Balcony, City View

Sleeps 3 · 26 m² · Sofa bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 Twin Sofa Bed280-sq-foot soundproofed room, located on the top floor, balcony with city views Layout - Bedroom Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a separate bathtub and shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; cribs (free) available on requestComfort - Daily housekeeping and heatingNeed to Know - No rollaway/extra beds availableNon-Smoking

Room, 1 Queen Bed

Sleeps 2 · 24 m² · Queen Bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 Queen Bed258-sq-foot soundproofed room with sea and city views Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; cribs (free) available on requestComfort - Daily housekeeping and heatingNeed to Know - No rollaway/extra beds availableNon-Smoking

Deluxe Room, 1 King Bed

Sleeps 2 · 28 m² · King bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 King Bed301-sq-foot room with courtyard views Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a separate bathtub and shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; cribs (free) available on requestComfort - Daily housekeeping and heatingNeed to Know - No rollaway/extra beds availableNon-Smoking

Room, 1 King Bed

Sleeps 2 · 26 m² · King bed

Desk
Desk chair
Laptop-friendly workspace
Bathrobe
Private bathroom

1 King Bed280-sq-foot soundproofed room with sea and city views Relax - In-room massage availableInternet - Free WiFi Entertainment - 32-inch TV with digital channelsFood & Drink - Room service (limited) and minibar (fees may apply)Sleep - Frette Italian linens, blackout drapes/curtains, turndown service, and bed sheets Bathroom - Private bathroom, bathrobes, and a shower with a rainfall showerheadPractical - Safe, free newspaper, and laptop workspace; rollaway beds (surcharge) and cribs (free) available on requestComfort - Daily housekeeping and heatingNon-Smoking

Double Deluxe King Room with Courtyard View

Sleeps 2 · 30 m² · Extra-large double bed (Super-king size)

Desk
Bathrobe
Private bathroom
Coffee/tea maker
Coffee machine

Featuring free toiletries and bathrobes, this double room includes a private bathroom with a walk-in shower, a bath and a hairdryer. The spacious double room features a flat-screen TV with satellite channels, soundproof walls, a mini-bar, a tea and coffee maker as well as an inner courtyard view. The unit has 1 bed.

Double Queen Room with City View

Sleeps 2 · 24 m² · Extra-large double bed (Super-king size)

Desk
Bathrobe
Private bathroom
Coffee/tea maker
Coffee machine

Offering free toiletries and bathrobes, this double room includes a private bathroom with a walk-in shower, a hairdryer and slippers. This double room features soundproof walls, flat-screen TV with satellite channels, sea views, as well as wine/champagne for guests. The unit offers 1 bed.

Amenities

Free WiFi
Spa/wellness center
Sauna
Fitness facilities
Accessible parking
Private parking
Breakfast in the room
Restaurant
Bar
Snack bar
Pets allowed
24-hour front desk
Tour desk
Business center

Show all 61 amenities

Room service
24-hour security
Non-smoking rooms
Non-smoking throughout
Family rooms
Airport shuttle (additional charge)
Airport drop off
Airport pick up
Allergy-free room
Car hire
Cashless payment available
CCTV in common areas
CCTV outside property
Concierge service
Daily housekeeping
Dry cleaning
Express check-in/check-out
Facilities for disabled guests
Fax/photocopying
Fire extinguishers
First aid kit available
Food delivered to guest room
Guest rooms disinfected between stays
Guests can opt-out any cleaning services during stay
Hand sanitizer in guest room and key areas
Happy hour
Heating
Hot tub/Jacuzzi
Ironing service
Key access
Key card access
Laundry
Laundry washed per local authority guidelines
Lift / Elevator
Live music/performance
Massage services
Meeting/banquet facilities
Physical distancing rules followed
Public transport tickets
Safety deposit box
Security alarm
Shared stationery like menus, pens are removed
Shuttle service (additional charge)
Smoke alarms
Staff adhere to local safety protocols
Steam room
Wine/champagne

Location

Hverfisgata 10, Reykjavík, IS

Check-in: from 03:00 PM to 12:00 AM
Check-out: until 12:00 PM

What guests say8.5273 reviews

+ Great location+ Comfortable rooms+ Helpful staff+ Good quality breakfast− Unfriendly service− High prices− Missing amenities

Cleanliness9.4

Service7.4

Location9.4

Room Quality8.3

Amenities8.4

Value for Money7.3

First Visit to Reykjavik - Ill be Back
10.0
Great location for city vibe - lots of good bars and restaurants - very convenient to the waterfront - will do it again
leeh134 · CHICAGO, ILLINOIS · 2026-07-18

Great location terrific front desk staff
10.0
We want to begin with the staff and a special recognition of Johanna, she is very cheerful and extremely helpful. Will do just about anything you ask her to do. You must realize that summertime is the busiest time here in Iceland and the staff does their very best to assist you. Yes it’s a little bit noisy but you’re in downtown Reykjavík. So use earplugs and yes, it does stay light for an extended period of so bring a blindfold. The staff is helpful with regard to arranging taxis. They also have service which you can pre-book to pick you up at the airport. We found it to be excellent and seamless. As for breakfast once again, it’s Iceland and things are expensive. But the offerings here at the hotel are varied and delicious. The cost isn’t cheap but then again nothing in Iceland is cheap.
CornfieldsIllinois · PORTLAND, OREGON · 2026-07-14

Lovely stay at 101
8.0
The hotel was fabulous beautiful large rooms and great staff especially Ana who made our stay super comfortable with all her inputs and help getting around but mostly because of her warm disposition and help fullness . The only issue with the hotel was that in summer the summer never sets and the lack of proper curtains made it almost impossible to sleep comfortably so we were up at 6 am almost everyday and couldn’t sleep till late in the night as it was always light outside .
nityas2014 · UDAIPUR, UDAIPUR DISTRICT, RAJASTHAN · 2026-07-05

Poor experience and not customer service oriented
4.0
Information given by the hotel staff was poor during the check in. My loyalty program was not appreciated and no indication for an upgrade or additional members benefits were offered. I specifically chose this hotel due to loyalty program and paid enormous amount of money for this less-than-average hotel experience. On top of this all, they only served a cold breakfast, so we decided not to use their services. They also charged 18% for room service which I thought was way too much. All in all, poor experience and will not be coming back. I think Marriott program should also reconsider this hotel. Other Design Hotels have treated me much better including all the benefits of a program.
G9898BFsamuelh · 2026-07-05

A Design Hotel with minimalist service & amenities
2.0
I was prepared to forego many of the benefits of my Titanium Bonvoy status at this Design Hotel, a group that is independent of Marriott but awards Bonvoy points, nights stayed & complementary upgrades based on availability. We were clearly told that breakfast is never included. However, we found that the service & amenities provided here were unacceptable, regardless of one’s loyalty program or status. Design over function is unfortunately a priority at this property. The hallways are painted dark with minimal lighting- a safety risk especially when navigating steps. The electrical outlets in our room were illogically placed, for example with 2 on one side of the bed, and none on the other side. There was no bedside lighting. There was insufficient drawer & storage space, & the closet consisted of a free standing rack in an alcove. Our room was equipped with a capsule coffee machine, but no cups, sugar or milk were provided in the room. This required that I obtain cups from the bar & additionally ask for new capsules every day, as they were not provided by housekeeping. The television was streaming only- no local or cable channels, which was disappointing. The towels were old, frayed, stained & didn’t smell clean, until I complained, & were provided with towels that were slightly newer. There was no body lotion provided- a staple in most hotels. When I inquired, the response was: “No, we don’t provide lotion.” No apology. There were no bathing amenities next to the footed bathtub. The set provided for the room was glued to the shower wall, certainly not within proximity to the bathtub to use. Some days, our wastebaskets were not emptied. One of the worst offenses was that our sheets had not been changed after 4 nights. When I complained, the front desk employees were surprised & had the room serviced immediately while we waited in the lobby for an hour with complementary glasses of wine. That inconvenience was unnecessary. The evening turndown service was non-existent, literally nothing was done to the room: the bedding was not folded down, towels & coffee capsules were not replaced, & of course, no chocolate. Our room was located on the first floor over a restaurant. We needed to keep at least one window open to remove the smell of the restaurant’s exhaust at night, as the ventilation system in our room apparently didn’t function effectively. Of course, that meant the street noise, typical in Reykjavik, was worse. The room darkening shades were insufficient & let a lot of light in. All of the above shortcomings were frustrating & disappointing at a minimum. On a positive note, the location of the hotel is excellent, & the employees were generally friendly & tried to remediate these issues, which should not have occurred in the first place. Hospitality & pleasure were unfortunately minimal at this hotel & it is not recommended.
Luv2Travel_Go · HORNBAEK, HELSINGOER MUNICIPALITY, COPENHAGEN REGION, ZEALAND · 2026-07-01

101 Hotel review
6.0
I gave this hotel a 3 rating. Largely because the room was no big deal and the heated floors in the room too warm for us. Also, the blinds allowed way too much light in. Plus, there was plenty of noise outside. And they provided no lotion which we found very interesting. The staff was wonderful in the place was clean. Also a good location.
davidsU7665BG · STAVANGER, STAVANGER MUNICIPALITY, ROGALAND, WESTERN NORWAY · 2026-06-26

Good to know

Please note that the rates on this website are quoted in EUR but that guests are charged in ISK based on the official exchange rate.Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.

Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

Guests under the age of 18 can only check in with a parent or official guardian.

A deposit may be required at the property.

›Groups

When booking more than 4 rooms, different policies and additional supplements may apply.

›Parking

Free private parking is possible on site (reservation is not possible).

›Internet

WiFi is available in all areas and is free of charge.

›Pets

Pets are not allowed.

›Children and extra bed policy

Children of any age are allowed.

Children up to and including 2 years old stay for free when using an available cot.

Children up to and including 2 years old stay for free when using an existing bed.

People no matter the age stay for ISK 17,900 per person per night when using an available extra bed.

Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.

Supplements are not calculated automatically in the total costs and will have to be paid for separately during your stay.

101 Hotel, a Member of Design Hotels♡